Firm Info
Firm Size
Services Offered
- Financial Planning
- Portfolio Management for Individuals & Small Businesses
- Portfolio Management for Businesses or Institutional Clients
- Selection of Others Advisors
- Publication of Periodicals or Newsletters
Types of Clients
- Individuals (Not High Net Worth)
-
Individuals High Net Worth
*>=750k in Investable Assets or >=1.5m of Estimated Total Net Worth
- Pension & Profit Sharing Plans
- Charitable Organizations
- Corporations or Other Businesses Not Listed Above
Available Fee Structures
- Percentage of Assets Under Management (AUM)
- Hourly
- Fixed Fees (Other than subscription)
- Performance-based Fees
American Money Management, LLC Overview
AMERICAN MONEY MANAGEMENT, LLC is a fee-only registered investment advisory firm that has been in business since 2002. The firm's headquarters are located in Rancho Santa Fe, CA, and its primary focus is on providing investment advice to individuals and small businesses. They also offer portfolio management services to businesses and institutional clients, helping them to navigate their investments and make informed decisions. With a strong emphasis on financial planning, AMERICAN MONEY MANAGEMENT, LLC helps its clients achieve their financial goals and objectives by providing personalized investment advice tailored to each client's individual needs. As an investment advice-only firm, they are committed to delivering unbiased advice that is free from conflicts of interest. The firm also offers a selection of other advisors and publishes periodicals or newsletters to keep clients informed about the latest news and trends in the financial industry. This commitment to education and transparency is a hallmark of AMERICAN MONEY MANAGEMENT, LLC and sets them apart from their competitors. As a trusted advisor, they seek to establish long-lasting relationships with their clients by providing expert guidance and exceptional service.
AMERICAN MONEY MANAGEMENT, LLC offers a variety of services to cater to the diverse needs of their clients. They serve a wide range of clients that include individuals, high net worth individuals, pension or profit sharing plans, charitable organizations, and other corporation types that are not listed. Clients who wish to have their financial assets managed by AMERICAN MONEY MANAGEMENT, LLC can choose from different fee structures, depending on the service provided. These fee structures include a percentage of assets under management (AUM), hourly rates, fixed fees, and performance-based fees. Clients who opt for the percentage of AUM structure will pay a certain percentage of their total assets that are under the firm's management. Those who prefer hourly fees will pay based on the amount of time spent by the firm in providing financial advice and assistance. Fixed fees, on the other hand, will remain the same regardless of the asset value managed, while performance-based fees depend on the performance of the client's investments. In addition, AMERICAN MONEY MANAGEMENT, LLC offers customized fee arrangements to meet the unique requirements of their individual clients.
Typical Clients, Fee Structures & Investment Minimum
The investment minimum for American Money Management, LLC is $100,000 according to their Part 2 Brochure. The brochure notes that "AMM’s minimum account size is $100,000," indicating that clients must have at least this amount to invest with the firm. However, the brochure also mentions that "accounts under $100,000 may be accepted on an individual basis at the discretion of AMM." This suggests that the firm may consider accepting clients with smaller account sizes, but this would be evaluated on a case-by-case basis.
How This Office Can Help Rancho Santa Fe, CA Residents
American Money Management LLC is a financial management company that provides an array of services to their clients in Rancho Santa Fe, CA. Their team of professionals helps their clients with personalized investment advice, asset allocation, retirement planning, estate planning, tax planning, and risk management. The team is dedicated to helping clients reach their financial goals and safeguarding their financial future. For example, when it comes to asset allocation, they will work with each client to create a personalized portfolio that is best suited for their unique situation. They also assist with tax planning, understanding tax laws and regulations to ensure clients make smart financial decisions and minimize tax liabilities. Living in Rancho Santa Fe, CA, many individuals may be facing unique financial challenges, including a high cost of living and significant housing expenses. As a result, they may require specialized financial planning services to ensure they can meet their obligations and achieve their financial objectives. American Money Management LLC has been a trusted partner for many residents in the area, providing the kind of guidance and support they need to manage their finances successfully. Whether it's estate planning, investment management, or retirement planning, their clients trust them to provide personalized advice and reliable support.
Services Offered by American Money Management, LLC
Core Advisor Services
Financial Planning
Financial planning services encompass the process of devising strategies for your future financial well-being, including preparing for events such as retirement, funding your child's college education, or planning for the transfer of assets.
Portfolio Management for Individuals & Small Businesses
Portfolio management entails the careful selection and strategic management of investment combinations tailored to meet the needs of individuals and small businesses.
Market Timing Services
Market timing services involve the endeavor to generate short-term profits from investments by capitalizing on opportunities to buy at low prices and sell at high prices.
Other Services
Selection of Other Advisors
The firm provides support in selecting and engaging other advisors who possess specialized expertise to complement your financial needs.
Publication of Periodicals or Newsletters
The firm engages in the dissemination of diverse financial educational materials through the publication of periodicals.
Educational Seminars & Workshops
The firm organizes and conducts seminars or workshops aimed at enlightening investors on various financial concepts.
Fee Structures
Financial advisory fees usually are based on the services provided. Fee types charged by American Money Management, LLC most likely consist of the following fee types: asset-based, hourly or fixed. Wrap fee programs, or the practice of bundling services for a single fee, are not offered by the firm.
Available
Percentage of Assets Under Management (AUM)
This fee structure charges a percentage of the assets under management by the firm. Fee structures are often tiered based on the amount of assets managed, with higher AUM often charged a lower rate.
Between 0.50% and 2.00% of assets under management (annually), often lower for a robo advisor. Fees are typically charged quarterly by the firm and will show on your investment statement. View typical advisor costs here.
~96% of registered firms offer this fee structure.
If you have $1 million managed by a firm at a 1% management fee, you would be charged $10,000/year to manage your assets (or $2,500 per quarter). This would be automatically deducted from your investment portfolio.
Hourly
Similar to an attorney, a financial consultant might charge fees based on hourly rates. This fee structure can be advantageous when seeking specific or ad hoc advice.
Charges generally span from $150 to $400 per hour, depending on the extent of the services required.
~33% of registered firms offer this fee structure.
If you needed hourly consulting to sell a business or transfer your estate to your children but did not want your assets managed by a firm, you could consult a firm at an hourly rate to answer any questions you may have.
Fixed Fees (Other than subscription)
Fixed fees are a one-time, lump-sum payment rendered for a specific service, such as creating a financial plan without ongoing management or implementation. This option is beneficial if you solely require guidance for a particular objective rather than a long-term consultancy or asset management.
Fixed fees for creating a financial plan often range from $1,000 to $3,000.
~49% of registered firms offer this fee structure.
If you did not want a firm to manage your assets but needed to create a retirement plan, life transition plan such as divorce or loss of a spouse, estate transition plan, business financial plan, or any other financial planning, you could consult with an RIA firm to help you with the creation of that plan.
Performance-based Fees
Advisors typically obtain performance-based fees if a portfolio surpasses a predefined benchmark. This fee is determined through various methods, but is most commonly assessed as a percentage of investment gains. Performance-based fees may incentivize advisors to undertake riskier decisions in pursuit of generating higher returns.
“Two and Twenty” is common among hedge funds with a 2% management fee and a 20% incentive fee above the “hurdle rate,” or performance threshold the fund is compared against.
32% of registered firms offer this fee structure.
A hedge fund earns a 15% return with a 20% performance fee in above the performance of the S&P 500, which grew 7% that same year.
20% of fund growth in excess of S&P 500’s 7% growth for that year = 15% hedge fund growth - 7% S&P 500 growth = 8% difference x 20% = 2% performance fee (in addition to the management fee).
Unavailable
Subscription (Newsletter or Periodical)
Commissions
Occasionally, advisors are compensated through commissions by selling certain financial products, such as mutual funds or life insurance policies, or as a broker-dealer by facilitating the buying and selling of securities. Advisors who receive commissions may be incentivized to make specific suggestions to clients in order to secure a commission. Advisors who operate on a fee-only basis do not earn commissions, whereas fee-based advisors may do so.
Often 3% - 6% of the value of the security.
Only ~3% of registered firms say they offer this fee structure, but other advisors may receive “soft dollars”. Many mutual funds charge 12b-1 fees to cover the promoting and selling of the fund’s shares. While your advisor does not charge these fees, they may receive a kickback for recommending the investment.
An advisor selling their client on a life insurance policy and receiving a commission on the sale of that policy, or recommending a specific investment and receiving a kickback for that recommendation.
Other
Firms occasionally offer unconventional fee structures when charging clients. For more detailed information about a firm’s specific fee structures, please refer to their Form ADV and Part 2 Brochure.
Types of Clients
*The Securities & Exchange Commission defines someone as “high net worth” if they have $750,000 or more in investable assets or $1.5M of estimated total net worth.
This Office Location
- Mon 7 AM–4 PM
- Tue 7 AM–4 PM
- Wed 7 AM–4 PM
- Thu 7 AM–4 PM
- Fri 7 AM–4 PM
- Sat Closed
- Sun Closed
Other Office Locations
Firm Headquarters
This firm has no other locations.
State Registrations
American Money Management, LLC is registered to service clients in the following states:
- Arizona
- California
- Colorado
- Florida
- Illinois
- New Hampshire
- New York
- Oregon
- Tennessee
- Texas
- Virginia
- Washington
Disciplinary History
American Money Management, LLC does not have any disclosures. Please visit it's Form ADV for more details.