Firm Info
Firm Size
Services Offered
- Financial Planning
- Portfolio Management for Individuals & Small Businesses
- Pension Consulting Services
Types of Clients
- Individuals (Not High Net Worth)
-
Individuals High Net Worth
*>=750k in Investable Assets or >=1.5m of Estimated Total Net Worth
- Pension & Profit Sharing Plans
- Charitable Organizations
Available Fee Structures
- Percentage of Assets Under Management (AUM)
- Fixed Fees (Other than subscription)
Cranbrook Wealth Management, LLC Overview
Cranbrook Wealth Management, LLC is a fee-only Registered Investment Advisory (RIA) firm that has been in business since 2006. They are headquartered in Bloomfield Hills, MI, and specialize in offering investment advice only. The firm operates on a fee-only basis, meaning that they do not earn commissions from the sale of investment products. They offer services such as financial planning, portfolio management for individuals and small businesses, and pension consulting services. Their financial planning services are designed to help clients identify their financial goals, create a budget, and make a plan for achieving their goals. Cranbrook Wealth Management, LLC also offers portfolio management services that are personalized to each client's unique needs. Their investment strategies are designed to help clients achieve their financial goals while minimizing risk. For small businesses and organizations, they offer pension consulting services. This includes helping clients design, implement, and manage defined contribution retirement plans, such as 401(k)s and profit-sharing plans. They also offer education and training services to help clients understand the retirement plan options available to them. Overall, Cranbrook Wealth Management, LLC is an experienced and reputable investment advisory firm that specializes in helping clients achieve their financial goals. Their commitment to a fee-only structure ensures that clients receive unbiased investment advice that is tailored to their unique needs.
CRANBROOK WEALTH MANAGEMENT, LLC is a financial planning firm that caters to a diverse range of clients. They serve individuals who seek professional guidance with their personal finances and high net worth individuals with complex financial needs. Additionally, the firm offers services to pension and profit sharing plans and charitable organizations looking for investment management. CRANBROOK WEALTH MANAGEMENT, LLC understands that each client's situation is unique, which is why they tailor their services to meet each client's specific requirements. The fee structures available at CRANBROOK WEALTH MANAGEMENT, LLC vary based on the type of service provided. Clients can choose between a percentage of assets under management (AUM) or a fixed fee. The percentage of AUM is calculated based on the total value of a client's assets that are managed by the firm. This fee structure is ideal for clients who want to grow their assets over time. On the other hand, a fixed fee is a set amount that clients pay for specific services rendered by the firm. This fee structure is ideal for clients who need a one-time service or want to manage their budget. Overall, CRANBROOK WEALTH MANAGEMENT, LLC's fee structures are both fair and transparent, allowing clients to choose what works best for them.
Typical Clients, Fee Structures & Investment Minimum
According to the Part 2 Brochure of Cranbrook Wealth Management, LLC, there is no investment minimum mentioned for starting or maintaining an account with the firm. The brochure clearly states that there are no conditions imposed by the firm for opening or sustaining an account, such as a minimum annual fee or account balance. Hence, it can be inferred that Cranbrook Wealth Management, LLC does not have an investment minimum for their clients.
How This Office Can Help Clawson, MI Residents
Cranbrook Wealth Management is a valuable resource for individuals living in Clawson, MI who are seeking financial guidance and personalized wealth management services. Residents in Clawson are likely to experience a number of unique financial situations, including planning for retirement, investing in real estate, dealing with debt or credit issues, and seeking financial solutions for issues related to divorce or loss of loved ones. Cranbrook Wealth Management provides a range of services tailored specifically to meet the needs of individuals and families living in Clawson and the surrounding areas. These services may include customized investment planning, retirement planning, estate planning, and financial analysis. With the help of Cranbrook Wealth Management's team of experienced advisors, clients in Clawson can achieve their financial goals and secure their financial futures. They offer personalized solutions based on an analysis of the client's current financial situation, risk tolerance, and financial goals. As a result, clients can enjoy peace of mind with the knowledge that their finances are being expertly managed.
Services Offered by Cranbrook Wealth Management, LLC
Core Advisor Services
Financial Planning
Financial planning services encompass the process of devising strategies for your future financial well-being, including preparing for events such as retirement, funding your child's college education, or planning for the transfer of assets.
Portfolio Management for Individuals & Small Businesses
Portfolio management entails the careful selection and strategic management of investment combinations tailored to meet the needs of individuals and small businesses.
Market Timing Services
Market timing services involve the endeavor to generate short-term profits from investments by capitalizing on opportunities to buy at low prices and sell at high prices.
Other Services
Selection of Other Advisors
The firm provides support in selecting and engaging other advisors who possess specialized expertise to complement your financial needs.
Publication of Periodicals or Newsletters
The firm engages in the dissemination of diverse financial educational materials through the publication of periodicals.
Educational Seminars & Workshops
The firm organizes and conducts seminars or workshops aimed at enlightening investors on various financial concepts.
Fee Structures
Financial advisory fees usually are based on the services provided. Fee types charged by Cranbrook Wealth Management, LLC most likely consist of the following fee types: asset-based, hourly or fixed. Wrap fee programs, or the practice of bundling services for a single fee, are not offered by the firm.
Available
Percentage of Assets Under Management (AUM)
This fee structure charges a percentage of the assets under management by the firm. Fee structures are often tiered based on the amount of assets managed, with higher AUM often charged a lower rate.
Between 0.50% and 2.00% of assets under management (annually), often lower for a robo advisor. Fees are typically charged quarterly by the firm and will show on your investment statement. View typical advisor costs here.
~96% of registered firms offer this fee structure.
If you have $1 million managed by a firm at a 1% management fee, you would be charged $10,000/year to manage your assets (or $2,500 per quarter). This would be automatically deducted from your investment portfolio.
Fixed Fees (Other than subscription)
Fixed fees are a one-time, lump-sum payment rendered for a specific service, such as creating a financial plan without ongoing management or implementation. This option is beneficial if you solely require guidance for a particular objective rather than a long-term consultancy or asset management.
Fixed fees for creating a financial plan often range from $1,000 to $3,000.
~49% of registered firms offer this fee structure.
If you did not want a firm to manage your assets but needed to create a retirement plan, life transition plan such as divorce or loss of a spouse, estate transition plan, business financial plan, or any other financial planning, you could consult with an RIA firm to help you with the creation of that plan.
Unavailable
Hourly
Similar to an attorney, a financial consultant might charge fees based on hourly rates. This fee structure can be advantageous when seeking specific or ad hoc advice.
Charges generally span from $150 to $400 per hour, depending on the extent of the services required.
~33% of registered firms offer this fee structure.
If you needed hourly consulting to sell a business or transfer your estate to your children but did not want your assets managed by a firm, you could consult a firm at an hourly rate to answer any questions you may have.
Subscription (Newsletter or Periodical)
Commissions
Occasionally, advisors are compensated through commissions by selling certain financial products, such as mutual funds or life insurance policies, or as a broker-dealer by facilitating the buying and selling of securities. Advisors who receive commissions may be incentivized to make specific suggestions to clients in order to secure a commission. Advisors who operate on a fee-only basis do not earn commissions, whereas fee-based advisors may do so.
Often 3% - 6% of the value of the security.
Only ~3% of registered firms say they offer this fee structure, but other advisors may receive “soft dollars”. Many mutual funds charge 12b-1 fees to cover the promoting and selling of the fund’s shares. While your advisor does not charge these fees, they may receive a kickback for recommending the investment.
An advisor selling their client on a life insurance policy and receiving a commission on the sale of that policy, or recommending a specific investment and receiving a kickback for that recommendation.
Performance-based Fees
Advisors typically obtain performance-based fees if a portfolio surpasses a predefined benchmark. This fee is determined through various methods, but is most commonly assessed as a percentage of investment gains. Performance-based fees may incentivize advisors to undertake riskier decisions in pursuit of generating higher returns.
“Two and Twenty” is common among hedge funds with a 2% management fee and a 20% incentive fee above the “hurdle rate,” or performance threshold the fund is compared against.
32% of registered firms offer this fee structure.
A hedge fund earns a 15% return with a 20% performance fee in above the performance of the S&P 500, which grew 7% that same year.
20% of fund growth in excess of S&P 500’s 7% growth for that year = 15% hedge fund growth - 7% S&P 500 growth = 8% difference x 20% = 2% performance fee (in addition to the management fee).
Other
Firms occasionally offer unconventional fee structures when charging clients. For more detailed information about a firm’s specific fee structures, please refer to their Form ADV and Part 2 Brochure.
Types of Clients
*The Securities & Exchange Commission defines someone as “high net worth” if they have $750,000 or more in investable assets or $1.5M of estimated total net worth.
This Office Location
Other Office Locations
This firm has no other locations.
State Registrations
Cranbrook Wealth Management, LLC is registered to service clients in the following states:
- California
- Florida
- Michigan
- New York
- North Carolina
- Texas
Disciplinary History
Cranbrook Wealth Management, LLC does not have any disclosures. Please visit it's Form ADV for more details.